Our Team


Jay Fensterjay-red-sq

Founder, President + CEO

Jay Fenster has a perspective like no other into the gaming industry’s nexus of technology and customer service.

He stands among the most well-respected and accomplished social media practitioners in Las Vegas, having managed and single-handedly executed social media campaigns for the ten Las Vegas casinos operated by Caesars Entertainment as well as establishing successful acquisition campaigns for nightclubs, lounges and dayclubs inside MGM Resorts properties.

Mr. Fenster is one of the only social media professionals in the world who can say that they’ve driven a million dollars of revenue on Facebook. $1.2 million annually, to be precise.

Mr. Fenster is also a highly sought-after marketing consultant, offering copywriting, social media, digital media and loyalty marketing expertise to casino, hotel and hospitality clients across the United States and Canada.

Mr. Fenster is a winner of Caesars Entertainment’s Chairman’s Award for Guest Service for his groundbreaking efforts in using Facebook and Twitter to improve customer service and guest satisfaction. He is also a winner of the AGA Gaming Voice award for “Best Social Media Campaign” in the entire gaming industry. He was also named one of the Las Vegas Review-Journal’s ten must-follow Twitter accounts.

Mr. Fenster is also a longtime professional travel writer and a graduate of the University of Virginia.